Communications & Corporate Relations

We provide the communications & corporate relations function of the University. Staff promote BUiD at local, regional and international levels and to a variety of stakeholders – students, industry, government and higher education.  We maintain the university’s website and social media, produce a variety of publications, and run events and campaigns to encourage people to engage with BUiD.


Nishath Syed

Head of Communications & Corporate Relations Department

Telephone: +971 4 279 14 22


Nishath is very passionate about Marketing and Communication and has nearly ten years of experience as a Marketing and strategic communication professional, with more than 7 of those in the Higher Education sector. Nishath holds a Masters in Strategic Marketing from UOWD and currently pursuing a CIM Professional Postgraduate Diploma. Her expertise is in the area of content marketing and she has been invited as a speaker at conferences and seminars relating to Digital Marketing.  



Samar Alkhatib

Corporate Communications Manager

Telephone: +971 4 279 14 24


Samar joined The British University in Dubai as a Marketing Assistant in November 2010, and later was promoted to Marketing Coordinator. Before moving to the UAE Samar was living in Canada. She held similar positions in Canada and UAE between 2006-2009.



Ahmed Abu Shaaban

Digital Media & Recruitment Manager

Telephone: +971 4 279 14 23


Ahmed Joined BUiD in 2013 as a Social Media Executive. Before joining he was working as a Customer Service Representative at Etisalat. He was born in the UAE where he has a Diploma in Computer Studies. Later on he decided to pursue a Postgraduate Certificate in Business Psychology, Heriot Watt University.



Samar Shaker

Corporate Relations Manager

Telephone: +971 4 279 14 64


An Iraqi citizen, Samar joined BUID staff in October 2014 as a Senior Administration in the Professional Development Unit. Here she invests her time developing and designing professional training courses and CPD workshops that best fit industry requirements in various fields.



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