Research / Research News / BUiD’s Professor publishes research paper in the Technology in Society Journal
Professor Edward Ochieng, Professor of Project Management, co-published a research paper, ‘Potential application of generative artificial intelligence and machine learning algorithm in oil and gas sector: Benefits and future prospects’, in the Technology in Society Journal.
In their research, the authors, Edward Godfrey Ochieng, Diana Ominde, and Tarila Zuofa, explored how Generative Artificial Intelligence (GAI) and Machine Learning Algorithms (MLA) can enhance oil and gas value chain productivity performance. The Principal Component Analysis (PCA) was employed to identify significant GAI and MLA variables influencing performance in the oil and gas value chain, while Structural Equation Modelling (SEM) was used to test regression equations related to their application.
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